Daily Archives: August 17, 2015

New FTC Guidelines for Promoting Products on Social Media

Social media can be used in a multitude of ways for savvy brands to promote their products. A popular approach is providing “celebrity bloggers” with free or discounted items in exchange for a picture, post, tweet or “shout-out”, which creates “organic” exposure for their brand. While social media has its own methods of operation, the ...
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Business Travelers: In Search of Opportunity, Safely

Abstract To manage and grow their businesses, Americans take over 16 million business trips internationally a year. To grow further, companies will continue to look for opportunities abroad, especially in emerging markets. With this expansion and international travel comes risk. Indeed, a number of cities around the world – including many that offer substantial growth opportunities for businesses – are not particularly ...
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Drafting Agreements to Avoid Picking the Wrong Arbitration Forum

Editor’s note: This article describes a hypothetical situation. Bob has studied the rules of various arbitration providers. He knows an effective advocate chooses the arbitration forum that offers the rules best suited for the particular controversy. So, for instance, “If you want depositions, why not pick an arbitration forum whose rules expressly allow depositions?” Always ...
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Food Safety Insurance and The FDA’s Forthcoming Rule

A recent ruling by the California Supreme Court continues a national trend of decisions over the past several years denying coverage for potential contamination incidents under product contamination insurance (PCI) policies. The latest decision is rendered at a critical time for the food industry. By the end of summer, food companies face regulatory transformations not ...
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