Uber vs. Uber

Uber in Gainesville? Not So Fast…

For a brief summary of this uber filled case:

“You live in Gainesville and need to book a party bus, or perhaps a non-party bus or a limo to take a number of people to an event. You run a Google search for ‘Gainesville party bus’ and, not satisfied with any of the offerings on page one of the results, turn to page two. There is a listing there for ‘UberPromotions.’ Thinking that perhaps this is somehow affiliated with Uber, a nationally known taxi-like service that has recently come to town, you click on the link. You are taken to a webpage with a bright green and purple ‘über PROMOTIONS’ logo. The crux of this trademark infringement case is (roughly speaking) whether you could reasonably conclude that Uber Promotions and Uber the taxi- like service are in some way connected.”

A local Florida company, with an unfortunate name, takes on the ever expanding ride-sharing beast seeking to keep “Tech” from operating in their hometown. With “Tech’s” newer service called “UberEVENTS”, offering users to purchase a ride for others that could be used at a particular time in the future, in addition to their already explosive ride-sharing service, “Promo” is definitely feeling the heat. Pollack, of Gray Robinson, shares the details of the preliminary injunction. As far as who will be left standing, in Pollack’s own words “this case is far from done.”

Read the full article here.

Gray Robinson

GrayRobinson is a full-service law and lobbying firm with attorneys, lobbyists, and consultants throughout 15 offices spanning the State of Florida and Washington, DC. Our attorneys, lobbyists, and consultants provide legal and government affairs services to our clients throughout Florida, our nation’s capital, across the country, and all over the world. GrayRobinson provides services to Fortune 500 companies, emerging businesses, lending institutions, local and state governments, developers, entrepreneurs, and individuals. We offer not only an extensive range of services but also depth and proficiency in each one. We are at the forefront of emerging legal and legislative issues, work expeditiously on behalf of our clients, and respond quickly to their needs. We help our clients accomplish their objectives and conduct post-matter reviews to determine if we met those objectives. We maintain critical awareness of changes within and affecting our clients’ industries and issue timely electronic updates advising of changing regulations and policy, including how the changes might affect our clients’ companies, industries, or municipalities. We have created a firm that serves our clients and our communities while counting creativity as a hallmark characteristic and insisting on ingenuity and innovation. Our mission is to apply our legal, lobbying, and regulatory backgrounds and skills in ways that enable our clients to define and achieve their goals while supporting our communities as a matter of mission as well as passion. We do this while honoring and continuing an established tradition of serving our clients and communities by cultivating relationships based upon respect, loyalty, and integrity.

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