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The Challenges that Hotel Brands Face in Paid Search

When you type the name of a hotel brand into a search engine, you’ll probably encounter a large number of text ads placed by online travel agencies (OTAs). Bidding and placing ads on variations of hotel brand names is a very common practice and has even led some in the hospitality industry to refer to ...
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Travel, Hospitality, & Leisure Industry: 2015 Outlook

Backed by the current growth momentum, Travel, Hospitality, & Leisure (THL) companies are heading strong into 2015. Amid pent-up demand, it’s important that companies leverage technology to effectively respond to newer forms of competition and a globe-trotting wired customer. Guy Langford, Vice Chairman and U.S. Travel, Hospitality and Leisure leader, Deloitte LLP, shares his thoughts ...
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Public-Private Partnerships and the Hospitality Industry

Public-private partnerships (P3s) are not a new phenomenon, but they are an expanding and increasingly necessary one. As local governments compete with each other for tourism dollars and a finicky and demanding workforce, the hospitality industry has become a focus of potential P3s as a way to revitalize fatigued districts and compete with the city ...
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Boutique Hotel Brands From ‘Legacy’ Chains – Will They Work?

It is clear that the boutique hotel niche is longer occupied by just a handful of rogue, counter cultural hoteliers. The evolution of lifestyle hotels from a very small, extremely specialized industry segment, to its current status as one of the fastest growing product types, has been nothing short of astounding. It is sometimes debated ...
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Hospitality Industry Remains in the Cross Hairs of Department of Labor Following Wage Violation Study

A December 2014 study of the effects of minimum wage violations commissioned by the U.S. Department of Labor (DOL) found associated violations to be “concentrated in the leisure and hospitality industry” and “most prevalent in the service occupations.” The study analyzed the financial and economic impact of minimum wage violations in California and New York on such areas ...
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Guest Room Privacy and the Fourth Amendment

Hotels are faced with a delicate balancing act when it comes to maintaining guest privacy.  Hotel staff must comply with police investigations when noncompliance would constitute obstruction of justice.  At the same time, hotel employees must recognize their guests’ Fourth Amendment right to be protected from unreasonable searches and seizures.  If hotel employees comply with ...
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Active Shooting: It Can’t Happen Here

After almost every active shooting in the United States the residents of the victim city invariably say, “It can’t happen here”. But it does and in every state. From Hawaii and Alaska to Maine and Florida, active shooter deaths or workplace violence homicides have plagued communities. No state is immune. No community is unaffected by its brutality, insanity ...
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How Travel Buyers Can Help End Child Trafficking

The Problem With the use of online classified ads, child trafficking has moved off the streets and behind the closed doors of local hotel rooms. Youth are targeted and manipulated by pimps who transport victims from city to city via U.S. owned airlines and buses. Exploiters use hotel rooms as venues to abuse children, knowing that systems are not ...
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